01 Community & Interaction
Goal: Foster a sense of belonging and encourage shared learning.
- Test: Create a dedicated space (e.g. forum or chat feature) for users to share insights, reflections, and post-event feedback.
02 Exclusive Content & Events
Goal: Extend the event experience and add lasting value.
- Event Playlists: Curate and release playlists after each event.
- Test: Measure engagement (opens, listens) and user feedback to gauge emotional impact.
03 Event Calendar
Goal: Keep users informed and involved.
- Test: Launch an integrated, mobile-friendly calendar with filters for type, date, and location. Track usage and sign-up behavior.
04 Personalization & Rewards
Goal: Increase loyalty and accessibility.
- Multilingual Navigation: Improve inclusivity with language options.
- Loyalty Program: Offer perks or discounts to returning users.
- Test: Track return rates, user satisfaction, and program uptake.
05 Personalization & Rewards
Goal: Increase loyalty and accessibility.
- Multilingual Navigation: Improve inclusivity with language options.
- Loyalty Program: Offer perks or discounts to returning users.
- Test: Track return rates, user satisfaction, and program uptake.
06 Detailed User Profiles
Goal: Build trust and community identity.
- Test: Enable users to showcase testimonials, share reviews, and see others' experiences.
Engagement is about creating meaningful connections, offering value, and building a community that keeps coming back. When we design with purpose, we don’t just capture attention — we cultivate loyalty.